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2023 Toyota Prius Prime

Plug-in hybrid
Midsize Cars
2 EPA-rated configurations
Data refreshed 2026-09-11
B
Safety Signal
80 / 100 from the NHTSA recall record
RecallsNHTSA campaigns4
Complaintsowner reports to NHTSA5
Crash ratingNHTSA overall5★
Fuel economybest combined, EPA52 mpg
20242023202220212020201920182017

The 2023 Toyota Prius Prime is sold in the U.S. as a plug-in hybrid midsize car with 2 EPA-rated configurations. The most efficient version, the Prius Prime SE, is EPA-rated at 52 mpg combined. NHTSA lists 4 recall campaigns for this model year, which gives it a Safety Signal grade of B. Owners have filed 5 complaints, most often about the electrical system. NHTSA crash-tested it at 5 stars overall.

Specs & fuel economy

Source: EPA fueleconomy.gov
ConfigurationPowertrainDriveEngine / motorCityHwyCombRangekWh/100miCharge (240V)Annual fuel*
Prius Prime SEPlug-in hybridFWD2.0L 4-cyl + 120 kW AC Induction535152 (89 MPGe blended)45 mi electric264 h$1,200
Prius PrimePlug-in hybridFWD2.0L 4-cyl + 120 kW AC Induction504748 (79 MPGe blended)40 mi electric294 h$1,300

*EPA estimate at 15,000 miles/year at EPA reference fuel and electricity prices. fueleconomy.gov record ids: 47229, 47228.

Factory warranty running out?

The 2023 Toyota Prius Prime is in the years where high-voltage electronics and module repairs land on the owner. Compare extended-coverage quotes in about two minutes.

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Recalls (4)

Source: NHTSA recall database
●moderate

Latches/Locks/Linkages

26TB03 / 26TA03
141,286 vehicles
ProblemToyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2023-2024 Prius Prime, 2023-2026 Prius, and 2025-2026 Prius Plug-in Hybrid vehicles. Water may enter the rear door switch and cause a short circuit, allowing an unlocked rear door to open unexpectedly.RiskA door that unexpectedly opens while the vehicle is moving increases the risk of injury.FixDealers will modify the rear door switch circuits, free of charge. Owner letters were mailed July 13, 2026. Owners may contact Toyota's customer service at 1-800-331-4331. Toyota's numbers for this recall are 26TB03 and 26TA03. This recall expands and replaces NHTSA recall number 24V274. Vehicles repaired under the previous recall will need to have the new remedy performed.
NHTSA campaign 26V049000reported Jan 28, 2026Toyota Motor Engineering & Manufacturing
○minor

Back Over Prevention

25TB13/25LB06/WRE25
1,024,407 vehicles
ProblemToyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2022-2026 Toyota, Lexus, and Subaru Solterra vehicles equipped with a Panoramic View Monitor (PVM) system. Please see the recall report for a complete list of models. A software error may cause the rearview camera to freeze or display a blank screen when the vehicle is in reverse. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard (FMVSS) number 111, "Rear Visibility."RiskA rearview camera that fails to display an image can reduce the driver's view behind the vehicle, increasing the risk of a crash.FixDealers will update the parking assist software, free of charge. Owner letters were mailed January 2, 2026. Owners may contact Toyota's customer service at 1-800-331-4331. Toyota's numbers for this recall are 25TB13 and 25LB06. Subaru's number for this recall is WRE25.
NHTSA campaign 25V744000reported Oct 30, 2025Toyota Motor Engineering & Manufacturing
○minor

Equipment

24R2
33,848 vehicles
ProblemGulf States Toyota, Inc. (GST) is recalling certain Toyota 2023 GR Supra, 2024 4 Runner, Corolla, Grand Highlander, Grand Highlander Hybrid, Land Cruiser Hybrid, Tacoma, Tacoma Hybrid, 2023-2024 BZ4X, Corolla Cross Hybrid, GR Corolla, GR86, Highlander, Highlander Hybrid, Prius, Prius Prime, Sequoia Hybrid, Tundra, Tundra Hybrid, Venza Hybrid, 2023-2025 Crown, and 2025 Camry Hybrid vehicles equipped with GST accessories. The load carrying capacity modification label may display inaccurate added weight values. As such, these vehicles fail to comply with the requirements of Federal Motor Vehicle Safety Standard number 110, "Tire Selection and Rims."RiskA vehicle with an incorrect maximum capacity weight value may be overloaded, which can increase the risk of a crash.FixGST will mail new labels to owners, free of charge. Owner notification letters were mailed September 16, 2024. Owners may contact GST customer service at 1-800-444-1074. GST's number for this recall is 24R2.
NHTSA campaign 24V548000reported Jul 23, 2024Gulf States Toyota, Inc.
▲high

Latches/Locks/Linkages

24TB06 / 24TA06
55,690 vehicles
ProblemToyota Motor Engineering & Manufacturing (Toyota) is recalling certain 2023-2024 Prius and Prius Prime vehicles. Water may enter the rear door switch and cause a short circuit, allowing an unlocked rear door to open unexpectedly.RiskA door that unexpectedly opens while the vehicle is moving or during a crash increases the risk of injury.FixDealers will replace both right and left rear door opener switches, free of charge. Owner letters were mailed August 9, 2024. Owners may contact Toyota customer service at 1-800-331-4331. Toyota's numbers for this recall are 24TB06 and 24TA06.
NHTSA campaign 24V274000reported Apr 17, 2024Toyota Motor Engineering & Manufacturing

Owner complaints

Source: NHTSA complaint database
5complaints filed

0 involved a crash · 0 a fire · 0 injuries · 0 deaths reported

Filed per year: 2024: 1 · 2025: 1 · 2026: 3

Most-cited components

Electrical System3
Power Train2
Exterior Lighting1
Latches/Locks/Linkages1

What owners describe

“The vehicle exhibits an unaddressed factory programming defect where the Plug-In Charge Control ECU fails to enter sleep mode while plugged in or resting. This causes continuous, heavy parasitic drain on the 12V auxiliary battery, causing chronic low-voltage state across critical systems. The 12V auxiliary network supp…”Aug 19, 2026 · Electrical System · NHTSA owner report
“My 2023 Prius Prime cannot be charged normally in hot weather without triggering a thermal-protection fault on its high-voltage charging system. Avondale Toyota diagnosed it in writing: "CODE P1CE996 CHARGER COOLING FAN REVOLUTION SENSOR COMPONENT INTERNAL FAILURE. THE ELECTRIC CHARGER ASSEMBLY HAS A INTERNAL OPEN CIRC…”Jul 15, 2026 · Electrical System · NHTSA owner report
“There is an unexplained loss of 12V power from the 12V battery, and the car will not start. This was reported to the local Toyota dealership on 12/5/25. The car had to be jumped in order to drive it to the dealership/service department. They said the 12V battery was fully charged when they inspected it and there was no…”Feb 23, 2026 · Electrical System · NHTSA owner report

Complaint counts are raw owner reports to NHTSA, not verified defects, and scale with how many were sold. Use them to spot patterns, not to rank.

Crash ratings

Source: NHTSA NCAP
ConfigurationOverallFrontalSideRolloverRollover risk
5 HB FWD★★★★★★★★★☆★★★★★★★★★★9%

NHTSA New Car Assessment Program. Standard driver-assist: forward collision warning, lane departure warning, automatic emergency braking.

Other Prius Prime model years

B

2024 Toyota Prius Prime

4 recalls · 11 complaints

A

2022 Toyota Prius Prime

1 recalls · 8 complaints

A

2021 Toyota Prius Prime

0 recalls · 10 complaints

A

2020 Toyota Prius Prime

1 recalls · 16 complaints

A

2019 Toyota Prius Prime

1 recalls · 8 complaints

A

2018 Toyota Prius Prime

0 recalls · 16 complaints

A

2017 Toyota Prius Prime

0 recalls · 42 complaints

Sources & method

Safety Signal starts every model-year at 100 and subtracts points per open NHTSA recall campaign by severity: critical 15 (fire risk, park-outside or do-not-drive advisories), high 8 (brakes, steering, airbags, loss of drive power, structure, battery), moderate 6, minor 3 (software, labels, lighting fixed by an update). Floor 35. A ≥ 90, B ≥ 80, C ≥ 70, D ≥ 60, otherwise F. Complaint counts and NHTSA crash ratings are shown separately and are not blended into the grade.

EPA figures come from fueleconomy.gov vehicle records. Recalls, complaints, investigations and crash ratings come from NHTSA's public flat files, refreshed weekly.

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