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Manufacturer communication · Service campaign

Maserati service campaign RAPID UPDATE 754

What it saysCertain Maserati GranTurismo (M189) and GranCabrio (M190) MY24 listed in MODISCS+ are involved in a Rapid Update to update the ECM (Engine Control Module) software. NHTSA’s full summary ↓

Maserati filed this with NHTSA as a service campaign dated Oct 30, 2024, received Oct 1, 2024, about the engine — 2 documents under this number: MAS004396_A RU 24-38, MAS004396 RU 24-31. It names 3 model years (2024–2025). A service campaign is not a safety recall — there is no NHTSA campaign number and no federal requirement — but it is usually work the manufacturer pays for on the vehicles it names; the dealer checks the VIN against the manufacturer’s list.

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What the bulletin says

Source: NHTSA's summary of the manufacturer's communication

Certain Maserati GranTurismo (M189) and GranCabrio (M190) MY24 listed in MODISCS+ are involved in a Rapid Update to update the ECM (Engine Control Module) software. This action is necessary to enhance the operational strategy of the air shutter grid (AGS). In certain conditions, the engine coolant temperature may rise, prompting the ECM to limit engine performance to prevent overheating and potential component damage.

Manufacturer campaign id RAPID UPDATE 754 Kind Service campaign Manufacturer date Oct 30, 2024 Received by NHTSA Oct 1, 2024 Components Engine Supersedes MAS004396 (no filing at NHTSA under that number) First dated Sep 27, 2024

Documents filed under this number

DocumentKindDatedNHTSA idAt NHTSA
MAS004396_A RU 24-38Service campaignOct 30, 202411009521PDF, 179 KB
MAS004396 RU 24-31Service campaignSep 27, 202411008216PDF, 177 KB

The summary is NHTSA’s abstract of the document, as filed under 49 CFR 579.5. One communication is usually filed as several documents — the bulletin, a dealer notice, an owner letter — and the number on any of them finds this page. A PDF link is shown only once NHTSA’s own server has been seen to serve that document; the rest are checked over the following nights. Quote the number at a service desk; it is what the dealer’s system is keyed on.

Model years it names

Source: as the manufacturer filed them

A vehicle page’s bulletin list shows the newest few communications filed against that model year; the count there is every one.

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What owners reported

Source: NHTSA complaint database

Owners of the 3 model years this bulletin names have filed 2 complaints with NHTSA since 2015.

A complaint is one owner’s account, not a defect finding, and a bulletin is not a recall. Nothing here says this bulletin was issued because of these complaints, or that the repair it describes fixed them. Complaint files on this site begin in 2015.

More bulletins about the engine

Source: same model, same component group

12 other manufacturer communications filed against these Maserati models under the same component group (engine), newest first. The eight newest are listed; the rest are on the Maserati list.

NumberKindDatedNHTSA’s summary
RAPID UPDATE 831Service campaignJul 14, 2026Grecale GranTurismo and GranCabrio – Radiator Water Inlet Pipe Inspection. Some vehicles may have protective caps installed on the engine co…
MAS005111_A MTB 26-06OtherMay 6, 2026Maserati Coolant Fluid Color Change. The previous pink coolant and the new purple coolant are fully compatible and may be mixed without affe…
MAS005111 MTB 26-05OtherApr 21, 2026Maserati Coolant fluid Color Change from pink to purple.
MAS004864 MTB 25-33OtherSep 16, 2025This bulletin introduces the serviceability of the oil pump bearing on the V6 Nettuno engine. The bearing can now be replaced individually…
MAS004831 MTB 25-32OtherSep 3, 2025A new software update is now available for the AGSM (Automatic Gear Shift Module) on Grecale, GranTurismo, and GranCabrio vehicles. This up…
MAS004789 DS 25-19OtherJul 11, 2025This diagnostic sheet is intended to assist technicians in identifying and differentiating engine oil leaks and sweating.
MAS004438_A MTB 25-16OtherJun 1, 2025his Technical bulletin serves as a diagnostic guide for managing oil leaks and instructing related repairs. This Bulletin requires a BOL to…
MAS004703 MTB 25-15OtherMay 16, 2025This Technical bulletin serves as a guide and provides additional diagnostic info to update the engine oil level displayed on the ICS…

Quote the number at the service desk. It is what the dealer’s system is keyed on.

Every manufacturer communication NHTSA holds for Maserati, by the number printed on the letter.

Photo: Christian Buehner / Unsplash

Common questions

Source: NHTSA, 49 CFR 579.5

Is Maserati RAPID UPDATE 754 a recall?

No. A service campaign is a manufacturer communication filed with NHTSA under 49 CFR 579.5; a safety recall carries an NHTSA campaign number (two digits, a letter, six digits) and a federal duty to repair for free. Check the vehicle’s recalls by VIN at nhtsa.gov/recalls, or on its page here.

Is the RAPID UPDATE 754 repair free?

A service campaign is usually paid by the manufacturer on the vehicles it names, within the terms and time limit the document sets; the dealer checks the VIN against the manufacturer’s list.

Which vehicles does RAPID UPDATE 754 cover?

The manufacturer filed it against 3 model years: 2024 Maserati GranTurismo, 2025 Maserati Grancabrio, 2024 Maserati Grancabrio. Whether one particular vehicle is affected is a matter of its VIN and its build, not its model year alone.